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DataQuick® Saves Title Customers Time with Release of SkyFarm™, an Innovative Aerial Mapping Tool Jan 01 2004
San Diego, CA – January 13, 2004 – DataQuick®, a subsidiary of MacDonald Dettwiler and a premier provider of real estate information solutions, announced the release of SkyFarm, an aerial complement to their popular PropertyPro® CD product.

DataQuick has partnered with Digital Map Products, Inc. (DMP) to offer a visual mapping tool that generates aerial images overlaid with interactive parcel map boundaries. Currently available as a feature within DataQuick PropertyPro CD, SkyFarm enables Title companies to save hours of valuable time processing requests from their Realtor customers who want real estate data for marketing (“farming”) or research purposes.

By integrating aerial images and spatial functionality, users can instantly identify parcels in six Southern California counties using an address, owner name, parcel number, or street intersection. After locating the subject property, users can quickly designate or “draw” an area on the map containing up to 500 parcels, increasing operational efficiency and improving speed of delivery. “The ability to accurately extract property records by interacting with an aerial image, complete with parcel map overlays, is a dream come true for our PropertyPro CD users,” said Tiffany Gamache, Director of DataQuick’s Title Services Division.

Aerial mapping tools are expected to become an industry standard within the Real estate community in the near future. By using SkyFarm, current DataQuick Title customers will gain a leading edge over their competitors. “SkyFarm will save my Customer Service Departments 10 to 15 hours per week which is critical during today’s high-volume marketing conditions,” stated Jeff Fox, Executive Vice President of LandAmerica Southland Title.

“Property Pro CD is the leading tool in the industry for title company marketing services,” said Rich Lull, Vice President Corporate Development for Digital Map Products. “Offering our spatial application to their customers is another example of DataQuick’s commitment to valuable innovation.”


About DataQuick
DataQuick is a provider of U.S. property information, combining timely, in-depth national real estate data with more than 20 years of product leadership, technological innovation and quality. DataQuick was the first company in its field to offer real property data online and to align with third party vendors to increase geographic and value-added scope. DataQuick draws information from a real property repository containing data on close to 80 million properties across the nation. Key clients include Realtors®, title insurers, mortgage lenders, investigators, appraisers, and insurance providers.


About MacDonald, Dettwiler and Associates Ltd. (MDA)
MDA (TSX: MDA) provides businesses and governments around the world with essential information solutions used for decision making. Operating from offices across Canada, the U.S. and the U.K., MDA is active in data collection, information extraction, and information distribution.


About Digital Map Products
Headquartered in Costa Mesa, California, Digital Map Products (DMP) is a privately held company founded in 1996 to provide map enabled software applications and next generation geographic information systems (GIS) to a wide variety of industries including government, building, land development, real estate, public works and utilities. DMP is servicing these markets by combining the power of GIS technology with the accessibility and convenience of Internet access to create finished product solutions. DMP's products are built on the DigitalMapCentral platform, a flexible high-performance mapping application development platform in a hosted environment. DMP’s solution results in minimal overhead, rapid deployment, ease-of-use, and high performance. More information about DMP can be found at http://www.digitalmapproducts.com.


Contact Information:
Marketing Manager
Tiffany Gamache
858.597.3242

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